Monitoring & Insights

See exactly what AI tells travellers about your hotel

Purpose-built software that measures the AI metrics that matter in travel. We set it up with you on a call, and our team is there after.

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What ChatGPT told a traveller

The metrics that matter in travel

Six numbers that show whether AI is sending you guests

Built for hotels, so they measure what a hotel cares about: being named, being described well, and getting the booking direct.

01How often AI names you

How often your hotel appears in AI travel answers. It drives awareness, bookings and revenue.

02How often it links to you

The share of answers that cite your own website, not an OTA or a third party.

03What your content is worth

How much each page you publish moves your visibility in AI answers.

04How warmly AI describes you

Whether AI calls you a must stay, a fair option or one to skip, as one score.

05Who AI names first

Where you sit against the hotels you compete with, model by model.

06How often guests skip the OTA

The share of AI answers that send travellers to book with you directly.

01Visibility scoreHow often AI names youHow often your hotel appears in AI travel answers. It drives awareness, bookings and revenue.
02Direct citationsHow often it links to youThe share of answers that cite your own website, not an OTA or a third party.
03Content impactWhat your content is worthHow much each page you publish moves your visibility in AI answers.
04AI NPSHow warmly AI describes youWhether AI calls you a must stay, a fair option or one to skip, as one score.
05Rank in comp setWho AI names firstWhere you sit against the hotels you compete with, model by model.
06OTA bypassHow often guests skip the OTAThe share of AI answers that send travellers to book with you directly.

Live visibility dashboard

Track your hotel across every major AI platform

See exactly when, where and how ChatGPT, Perplexity and Gemini talk about your property, all in one place.

Checked twice a month, so you see the trend, not the noise.

Last 6 months

Why monitor

What are the immediate benefits of monitoring?

Six things you can act on from your first report.

Visibility by topic

Visibility gaps

See your visibility gaps, and shape your marketing around them

Knowing where you’re missing, and what travellers are asking AI, lets you focus your content spend. Results come faster, and you save time and budget.

Know whether your content is landing with its biggest reader: AI

Don’t guess whether your content works in AI. Visaible measures the visibility and citations your paid, earned, shared and owned content brings in. Monitoring finds the gaps, and execution closes them.

Brand insight

What AI says about you, and the sources shaping it

See how AI describes your hotel, and the sources behind the answer. AI draws on a wide mix of content, including sources that never make page one of Google.

OTA bypass

Direct bookings

Maximise direct bookings

Make sure AI picks up the right information about your hotel, so it sends travellers past the OTAs and straight to your website.

See an example

Accuracy

Stop AI mistakes from costing you real bookings

It only takes AI to miss an amenity or get a fact wrong to lose a booking. Monitoring catches it, and shows you which AI is saying it.

See an example

Leaderboard

Competitive benchmarking

Where you rank against your comp set

See how your hotel performs against its competitors, on every major AI platform in your market.

See an example

Example

An AI visibility and sentiment leaderboard

How a hotel stacks up against its comp set for romantic getaways.

Romantic getaways leaderboard

Rank	Hotel	Visibility	Sentiment	Trend
1	Coastal Haven Resort	87%	92%	+5%
2	Your HotelYou	78%	85%	+3%
3	Harbor View Hotel	72%	79%	-2%
4	Seaside Boutique	68%	81%	+1%
5	Bay Resort & Spa	64%	76%	-4%

2nd of 5

Market position

−9%

Gap to #1

+6%

Lead over #3

Case study: Auno Group

Up to nine times the AI visibility

How monitoring showed one hotel group where to focus, and what it was worth.

Read the case study

Monitoring showed the group where AI was overlooking them. About 15 AI-optimised articles later, all three hotels were cited across ChatGPT, Perplexity and Gemini.

Auno Group

3 boutique hotels in Ho Chi Minh City

Read the case study

Case study

Anima Saigon

AI visibility, six weeks in

Amanaki Saigon

AI visibility, six weeks in

Amanaki Thao Dien

AI visibility, six weeks in

Articles published

~15

Written for AI, across the three hotels

Monitoring questions

Can’t find what you need? Email us at hello@visaible.ai.

AI models are highly dynamic and constantly evolving. Here's why continuous monitoring is essential:

New content (including from competitors) is published across the internet daily, which directly impacts how AI models answer questions about your hotel.
AI responses are probabilistic - which means the same question can generate different AI answers even at the exact same time. Ongoing monitoring is critical to distinguish genuine trends from random noise.
AI algorithms are frequently updated, which can impact what AI looks for when retrieving content. Regular monitoring ensures you keep up with these changes and maintain optimal visibility.

Visaible monitors the major AI platforms that travellers use: ChatGPT (OpenAI), Gemini (Google), Perplexity, Meta AI, and Co-Pilot. The platform covers twice-monthly analysis to track changes in visibility, sentiment, and accuracy across all these platforms.

The platform captures baseline metrics before optimisation and tracks improvements after each shipped change. Hotels see concrete data on visibility increases, sentiment improvements and reduced inaccuracies, all correlated with the changes the platform shipped. This makes it straightforward to quantify the impact of execution and justify continued investment in AI presence.

Start collecting the AI intelligence that wins bookings

Monitoring from US$250 a month, Optimisation from US$50. Monitoring includes a setup call and a dedicated support team.

Book a demoGet Started

See exactly what AI tells travellers about your hotel

Six numbers that show whether AI is sending you guests

Track your hotel across every major AI platform

What are the immediate benefits of monitoring?

See your visibility gaps, and shape your marketing around them

Know whether your content is landing with its biggest reader: AI

What AI says about you, and the sources shaping it

Maximise direct bookings

A hotel shown without its photo

Stop AI mistakes from costing you real bookings

A wedding venue capped at 18 guests

Where you rank against your comp set

An AI visibility and sentiment leaderboard

Up to nine times the AI visibility

Monitoring questions

Start collecting the AI intelligence that wins bookings

How would you like to get started?

See exactly what AI tells travellers about your hotel

Six numbers that show whether AI is sending you guests

Track your hotel across every major AI platform

What are the immediate benefits of monitoring?

See your visibility gaps, and shape your marketing around them

Know whether your content is landing with its biggest reader: AI

What AI says about you, and the sources shaping it

Maximise direct bookings

Stop AI mistakes from costing you real bookings

Where you rank against your comp set

Up to nine times the AI visibility

Monitoring questions

Why does my hotel need ongoing monitoring?

What AI models does Visaible monitor?

How does monitoring help me measure ROI on AI optimisation?

Start collecting the AI intelligence that wins bookings